REGENSTRIEF INSTITUTE

EGD | WAYFINDING | SCULPTURE | DESIGN STRATEGY
We designed, fabricated and installed all of the environmental graphics for the Regenstrief Institute’s new facility on Indiana University’s medical campus in Indianapolis.

The Regenstrief Institute was founded by Sam Regenstrief and his wife, Myrtie, in 1968. Originally in manufacturing, Sam's D&M Corporation was once responsible for over 30% of the world's residential dishwashers. Frustrated with the inefficient delivery of healthcare in eastern Indiana, Sam shifted gears and applied his manufacturing prowess to healthcare.

*Sam and Myrtie were iconic visionaries and philanthropists. The pair founded the Institute through technological innovation, cutting-edge healthcare research, and a relentless pursuit of efficiency. Our solution represents the Regenstrief Institute and Foundation's core values while offering a creative and inspiring environment for the employees and the surrounding community.

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We wanted our design to center on Sam and Myrtie’s passion and generosity. They lit the way and provided safe environments for revolutionary ideas to be explored and deployed. We used intense, white light as a representation of this passion throughout our design.
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In the main stairwell, we created a four-story, graphic feature that depicts the “pathways to better health” mantra. Created using the light/path metaphor, this feature is also a timeline.
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Our sculpture represents a new breed of art installations and environmental branding. Instead of being purely decorative, this statue uses cues from the environmental branding to tell the story of The Regenstrief Institute.
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NEXT PROJECT

84.51°

EGD | INTERACTIVE | DESIGN STRATEGY | SCULPTURE
Interactive experience, experiential features, and aerial sculpture designed for 84.51°.
Left image, disorganized pieces of sculpture in fuchsia. Right image shows pieces aligning to spell word "LOYALTY"